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Half the circle of friends are camping! Energy storage manufacturers are laughing! Just because it is necessary

In recent years, affected by the epidemic, it has become difficult to travel abroad across provinces. If you are not careful, you have to be prepared for isolation. Short distance travel and surrounding travel have become the first choice for vacation and leisure. A new wave of outdoor fashion has been set off in China, including parks, lakeside and hillsides One tent after another appears, unfolds the folding tables and chairs, takes out the coffee machine, lights up the light, opens a book, or sets up a barbecue rack to roll up a string and drink, or takes out the game machine to have a pk with friends face to face All of these need electricity.

Outdoor electricity use, directly hit the pain point

I'm afraid there is no electricity in camping. It's inconvenient and unsafe to be outdoors. I can't use a lot of equipment.

At present, the power of the electric rice cooker is 300W-900W, the power of the induction cooker is 1900W-2500W, and the power of the kettle is 800W-1500W. An outdoor camper needs to consume 2500W at a time. A 10000mAh - 20000mAh mobile power supply can charge the mobile phone for several times at most. If you take a camera, camera, laptop, UAV, GPS, sports watch, camping lamp, stew pot, electric oven and other equipment to camp, facing the use of multiple equipment and long-term outdoor activities, the power of the 20000mAh rechargeable treasure will be a bit stretched.

The outdoor mobile power supply with large capacity can not only supply power for various devices and appliances for a long time, but also is light and portable, which is a must for camping.

When searching for the keyword "camping" on the Internet, you can see many must buy lists of Xiaobai online consulting. As the most important mobile power source for camping, it has been repeatedly mentioned. On the Internet, there is such a performance comparison of eight common brands of outdoor mobile power:

Image source Zhihu (delete the brand price here)

Portable energy storage products are more commonly called "outdoor mobile power supply". From the table, the common outdoor mobile power cores on the market are all equipped with lithium ion batteries. Lithium batteries have the advantages of strong power, long life, high temperature resistance, etc. They are the most common choice in energy storage technology. Compared with traditional lead-acid batteries, they are smaller and lighter, easy to use and carry. In terms of safety and energy conservation, lithium batteries have no noise and no pollution, have good safety performance, and can output stable AC/DC power. The capacity is usually above 500Wh, equipped with small solar panels to achieve the integration of light storage and charging, and meet the user's multi-purpose needs.

The outdoor mobile power supply is often equipped with AC, DC, Type-C, USB, PD and other interfaces, which are suitable for outdoor travel, emergency disaster relief, medical rescue and other application scenarios. Supply power for mobile phones, digital computers, laptops, rice cookers, electric kettles and other equipment, timely provide sufficient photoelectric power, and solve the problem of insufficient power when necessary.

Increase in output value and decrease in cost

China is the main producer of portable energy storage products in the world, accounting for more than 90% of production and shipment.

Previously, the United States and Japan accounted for 76% of the global portable energy storage application market. With the emergence of extreme weather, overseas countries and regions have severe power restrictions, and the demand market for mobile energy storage equipment will further expand. At present, there are more than 20,000 portable energy storage related enterprises in China, 53.7% of which were founded in the last five years, among which, from 2019 to 2021, the average growth rate of newly registered portable energy storage enterprises reached 16.3%.

According to the Research Report on the Development of China's Portable Energy Storage Industry (2021) released by the China Chemical and Physical Power Industry Association, in 2016, the global shipment of portable energy storage products was only 52000 units, reaching 4.838 million units by 2021, a growth of more than 90 times in five years.

In recent years, the mobile energy storage power supply has gradually replaced the traditional fuel power generation and rapidly penetrated the daily life of the people. Compared with traditional fuel generators, mobile portable energy storage power supply has many advantages, such as low noise, simple operation, light volume, and can be used with solar panels to directly hit the pain point of market demand and capture the majority of consumers. In addition, technological innovation makes products more convenient and practical. At present, the unit cost of lithium battery pack continues to decline, and the unit energy density continues to increase. The average unit cost of lithium battery pack has decreased from 684 dollars/kWh in 2013 to 132 dollars/kWh in 2021, a decrease of 80.7%.

The Chinese market is still to be developed

Last month, eight departments including the General Administration of Sport and the Development and Reform Commission jointly issued the Outdoor Sports Industry Development Plan (2022-2025). It is planned that by 2025, China's outdoor sports industry will basically form a development pattern of effective supply and demand connection, coordinated development of industry and ecology, product and service brands, and continuous innovation of business types and models. The total scale of the outdoor sports industry will exceed 3 trillion yuan. For the most popular camping at present, the planning points out to optimize the supply of camping products, encourage the opening of country parks to provide camping services, and promote the camp base to improve supporting service facilities.

The introduction of this policy will undoubtedly bring great benefits to the development market of portable energy storage products.

At the moment when epidemic prevention is unsealed and COVID-19 is rampant, focusing on exercise to improve immunity is the fastest and most effective protective measure for oneself. Camping, fishing, hiking, yachting and other outdoor activities can not only go deep into nature, but also play a role in physical fitness. Outdoor energy storage power is naturally necessary for travel, to ensure the power supply of mobile phones, laptops, cameras, lighting and other electronic equipment, and to solve the problem of power consumption for outdoor entertainment, leisure, life, and emergency starting vehicles.

It can be seen that the market of outdoor energy storage products will not stop at the short-term growth brought about by the camping boom. In the long run, the market of outdoor energy storage products has great market potential and needs to be tapped!